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Overdog Art - Design and Brand Management
Some of the Services Provided by Overdog Art

Another challenge of being a freelance designer is that you have to be well versed in any design medium; from logos, to websites, to brochures, banners and ball-caps. If it can be designed, there's a chance I've done it. And once it's designed it needs to be printed which is where my relationships with print vendors often save my clients hundreds, sometimes thousands on printing and fulfillment.

To the left is a list of some of the types of projects I've worked on in the past. I'm constantly receiving requests from clients to produce designs for new and interesting mediums so don't hesitate to contact me about your next project.

What is Graphic Design?

This is sort of an umbrella label for all the services in the left column. If it's graphical and it needs to be designed, we call it graphic design. To be more specific, it might be called a skillful, creative process that combines visual balance, color relationships, technology and industry experience into an informative visual communication. It's definitely an art and it's definitely something you learn.

Brand Management

The word "consistency" is key here. Whether you've already developed an identity or if you need to re-brand or simply start from scratch, Brand Management is at the core of every project I touch. The perceived value of any product or service lies in the brand image, whether you realize one exists or not.

My job is to be sensitive to any existing branding and build on what has been created, or to suggest and incorporate new branding techniques to strengthen a new brand. It's something I'm passionate about and not afraid to challenge when I see a client veering off course.